BOOK MARKETING SERVICES FOR NEW AUTHORS
“Identity is cause;
brand is effect.”
BOOK MARKETING DEFINITION: The process of igniting visibility, building credibility, AND making a meaningful connection with influencers and an ideal audience in order to maximize your book leads and sales. We focus on Relationship Marketing in order to build your audience base. This type of marketing focuses on creating a connection with your audience so that they come to know, like, and trust you, and ultimately see you as a thought leader in your market.
OUR 4-STEP HYBRID STRATEGY
“However beautiful the strategy,
you should occasionally
look at the results.”
Because every author has different needs when it comes to book marketing, we customize our plans using the assessment as a guide which begins our working relationship. The strategy we use is based completely on defining the 3P Hybrid Strategy - Purpose, Publishing, Presence, and Promotion.